Brian Russ Law, Inc. is a United States trademark legal firm focused on helping companies build and protect their brands. We understand the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian gets the worries of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses throughout the United States work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Lindenwold, New Jersey, then you’ve come to the right place.
“Hold up,” you may be saying, “I saw Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Lindenwold or New Jersey?” Yes! We help clients worldwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the United States to represent clients in USPTO proceedings. Also visit our trademark-specific web presence at BrianTheTrademarkLawyer.com.
Lindenwold’s Trademark Lawyer
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with entrepreneurs. You can hire a trademark attorney to help give you peace of mind that your brand is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the brand of your business, make sure to work with a lawyer who has no problem working in Lindenwold, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Help Your Business?
A trademark attorney’s job is to help businesses protect their brands and make sure other people don't infringe on them. A business is the best placed to protect its logo before or shortly after its launch. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate customer interest. You can save time and legal costs by calling us to conduct a clearance search prior to launching your brand.
What To Look For In a Trademark Lawyer
Doing nothing to protect your name can cause problems for a business owner. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. A good United States trademark lawyer can help any size business in any industry across the globe secure trademark protection in the United States. When choosing a trademark counselor, consider their experience and online reviews as well as how personable they are. It’s important to find a lawyer with who you can comfortably discuss brand strategy because that will lead to the best synergy for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
We commonly see business owners think that setting up an LLC or filing a DBA/FBN statement means their brand name is trademarked and safe from challenge. This is not accurate. Registering an LLC or a Doing Business As Statement does not equal trademark protection. The main issue here is that the Secretary of State and your county recorder don’t cross-reference trademarks with business names. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Brand protection is needed for most small businesses. Imagine this – you start a sandwich shop on the main drag of Lindenwold} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. You happen to go to Vegas for the weekend, and you find a new diner with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. An even more common – and still frustrating – situation is what to do if your name brand logo was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a playbook on what to do if someone infringes your brand. It's important to be aware of how your brand might be infringed on by others. Sometimes, having a attorney send a cease-and-desist notice to the infringer will make them stop. If your brand is being intentionally and maliciously exploited, you need to take appropriate measures to protect your trademark. You may need to file a federal suit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including attorney’s fees.
Trademark Lawyer Brian Russ is Excited to Serve Lindenwold} Entrepreneurs
The answer is easy – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.