Brian Russ Law, Inc. is a United States trademark law firm fixated on helping businesses build and protect their brands. We get the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with corporations throughout the United States work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Lebanon, Indiana, then you’ve come to the right place.
“Hang on now,” you may be wondering, “I saw Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Lebanon or Indiana?” Yes! We help entrepreneurs anywhere with trademark registration support services. The United States Patent Trademark Office allows lawyers licensed anywhere in the US to represent clients in USPTO proceedings. Also learn more at our trademark-specific site at BrianTheTrademarkLawyer.com.
Lebanon’s Trademark Lawyer
What Is A Trademark Attorney?
Small businesses should spend their time running their enterprise and not getting bothered with the intricacies of trademark law, which should be left to a trademark attorney. You can hire a trademark lawyer to help give you peace of mind that your brand is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Lebanon, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Help Your Business?
Protecting brands is a trademark attorney’s primary role. Companies need to assess brand protection before they launch or shortly thereafter. Our firm's seen many companies make the mistake of spending tens of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target consumers. Give us a call if you want to lock down your business's brand with federal trademark protection.
What To Look For In a Trademark Lawyer
The best way a business owner can protect their name is to take action. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 5x the time, money, and effort of doing it right in the first place. We find the best trademark attorneys are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal counsel for your trademark, the most important things are their experience and how personable they are. Your attorney should be someone you can talk to about your brand. The better the synergy, the more your brand will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of business owners think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from challenge. This is not true. Registering an LLC or a Doing Business As Statement does not equal trademark protection. Although there are some common law trademark rights, the strongest trademark protection is securing a federal trademark from the United States Patent Trademark Office. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It's important for a business owner to retain legal counsel to help them assess the risks and benefits of their business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a sandwich restaurant on the main drag of Lebanon} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. You neglect, however, to federally register your business’s name. Imagine going to Las Vegas and finding a year-old restaurant with the same name as your business in neon lights. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas restaurant from using your name. Another frustrating scenario is what to do if you start a business using a name that was already trademarked by another company.
3. INFRINGEMENT STRATEGY.
It is important to have a plan in place in case someone infringes on your brand. It's important to be aware of how your trademark might be infringed on by people. When an infringement occurs, sending a cease-and-desist letter to the offender can make them stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. You may need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Attorney Brian Russ is Here to Serve Lebanon} Creatives
The answer is straightforward – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.