Brian Russ Law, Inc. is a United States trademark law firm focused on helping corporations build and protect their brands. We get the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, attorney Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with companies across the United States of America work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Laurel, Virginia, then you’ve come to the right place.
“Hold up,” you may be thinking, “I saw Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Laurel or Virginia?” Yes! We help businesses nationwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the United States to represent clients in USPTO proceedings. Also check out our trademark-specific web presence at BrianTheTrademarkLawyer.com.
Laurel’s Trademark Lawyer
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with small businesses. Trademark lawyers typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Laurel, like Brian Russ Law, Inc.
How Can a Trademark Lawyer Help Your Business?
A trademark attorney’s job is to help their clients protect their brands. Businesses are in the best position to protect their brand if they take a proactive strategy. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate customer interest. If you need to get the name of your company trademarked, give us a call.
What To Look For In a Trademark Attorney
The best way a business entrepreneur can protect their name is to take action. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 5x the time, money, and effort of doing it right in the first place. A good United States trademark attorney can help any size business in any industry across the world secure trademark protection in the United States. The traits you should consider when securing legal counsel for your trademark is the experience of the lawyer, their online reviews, and how personable they are. As an entrepreneur, it's important to find an attorney who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of entrepreneurs think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from litigation. This is not true. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. #s# You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a sandwich shop on the main drag of Laurel} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. But you don’t take steps to federally register your trademark for “Tommy Tequila’s Good Eats”. Imagine going to Las Vegas and finding a new pub with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. Another tricky scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another person prior to you using yours.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a playbook on what to do if someone infringes your brand. It's important to be aware of how your trademark might be infringed on by people. In some cases, the infringer will stop when a attorney sends a notice demanding that they stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. A federal lawsuit may be needed to obtain a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Attorney Brian Russ is Here to Serve Laurel} Entrepreneurs
The answer is straightforward – contactconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an attorney on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.