Brian Russ Law, Inc. is a United States trademark law firm focused on helping businesses build and protect their brands. We understand the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian gets the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with businesses across the United States of America work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Lafayette, Colorado, then you’ve come to the right place.
“Hang on now,” you may be thinking, “I heard Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Lafayette or Colorado?” Yes! We help businesses nationwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings. Also visit our trademark-specific web presence at BrianTheTrademarkLawyer.com.
Lafayette’s Trademark Lawyer
What Is A Trademark Attorney?
A trademark lawyer is someone with experience in trademark registration, protection, and litigation support who regularly works with creatives. You can hire a trademark lawyer to help give you peace of mind that your logo is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the brand of your business, make sure to work with a lawyer who has no problem working in Lafayette, like Brian Russ Law, Inc.
How Can a Trademark Attorney Empower Your Company?
Protecting brands is a trademark attorney’s primary role. A business is the best placed to protect its name and logo before or shortly after its launch. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate market interest. If you want to protect your company name, call us.
What To Look For In a Trademark Lawyer
The worst thing a business owner can do to protect their name is to do nothing. Doing trademark work without an attorney's support is just as problematic as doing nothing. A good United States trademark attorney can help any size company in any industry across the globe secure trademark protection in the United States. When choosing a trademark lawyer, consider their experience and online reviews as well as how personable they are. You should find a lawyer that you are comfortable with discussing business strategy with because that will lead to the best synergy for your company.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Entrepreneurs often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not correct. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. #s# You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Brand protection is vital for most small businesses. Imagine this – you start a burger shop on the main drag of Lafayette} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. But you don’t take steps to federally register your trademark for “Tommy Tequila’s Good Eats”. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a year-old pub on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. Another tricky scenario is what to do if you start a business using a name that was already trademarked by another company.
3. INFRINGEMENT STRATEGY.
It is important to have a plan in place in case someone infringes on your name. There are many cases where someone might innocently infringe your brand. In some cases, the infringer will stop when a lawyer sends a notice demanding that they stop. In other cases, where the offender is intentionally and maliciously infringing your brand, you need to be prepared to take steps to fight them. A state lawsuit might be necessary to obtain a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Attorney Brian Russ is Ready to Serve Lafayette} Creatives
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.