Brian Russ Law, Inc. is a United States trademark law firm centered on helping businesses build and protect their brands. We understand the need to distinguish your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian understands the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with businesses across the USA work through common trademarking issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Kathleen, Georgia, then you’ve come to the right place.

“Hang on now,” you may be wondering, “I saw Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Kathleen or Georgia?” Yes! We help businesses anywhere with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings. Also learn more at our trademark-specific web presence at BrianTheTrademarkLawyer.com.

What Is A Trademark Attorney?

A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with small businesses. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your business, make sure to work with a lawyer who has no problem working in Kathleen, like Brian Russ Law, Inc. 

How Can a Trademark Law Firm Support Your Business?

Protecting brands is a trademark attorney’s primary role. Companies are in the strongest position to protect their brand if they think about brand protection pre-launch or shortly after their launch. Our firm's seen many companies make the mistake of spending tens of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred brand. Intellectual property protection is important for startups, especially those that depend on their branding to engage customers. You can save time and legal costs by calling us to conduct a clearance search prior to launching your brand. 

What To Look For In a Trademark Lawyer

The worst thing a business entrepreneur can do to protect their name is to do nothing. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. We find the best trademark lawyers are like us - experienced in helping businesses of all sizes from across the globe in a variety of industries. When choosing a trademark counselor, consider their experience and online reviews as well as how personable they are. You should find an attorney that you are comfortable with discussing business strategy with because that will lead to the best synergy for your business. 

The Top Three Areas Small Businesses Need Trademark Support

1.	BUSINESS NAME REGISTRATION
A lot of creatives think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from litigation. This is not true. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. The main issue here is that the Secretary of State and your county recorder don’t cross-reference trademarks with business names. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name. 
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a sandwich restaurant on the main drag of Kathleen} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. Your customers know your business and know your brand, but you don’t federally register your brand’s name. Imagine going to Las Vegas and finding a brand new pub with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. An even more common – and still difficult – situation is what to do if your name brand slogan was federally protected by a third party before you started using yours. 
3. INFRINGEMENT STRATEGY.
It is important to have a plan in place in case someone infringes on your name. There may be cases where people infringe on your trademark without realizing it. In some cases, the infringer will stop when a attorney sends a letter demanding that they stop. If your brand is being intentionally and maliciously exploited, you need to take appropriate measures to protect your trademark. You might need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well. 

Trademark Attorney Brian Russ is Excited to Serve Kathleen} Entrepreneurs

The answer is straightforward – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.