Brian Russ Law, Inc. is a United States trademark legal firm fixated on helping companies build and protect their brands. We understand the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian recognizes the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses throughout the United States of America work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Kapolei, Hawaii, then you’ve come to the right place.
“Wait a second,” you may be wondering, “I heard Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Kapolei or Hawaii?” Yes! We help customers nationwide with trademark registration support services. The USPTO allows lawyers licensed anywhere in the US to represent clients in USPTO proceedings. Also learn more at our trademark-specific site at BrianTheTrademarkLawyer.com.
Kapolei’s Trademark Lawyer
What Is A Trademark Attorney?
Small businesses should spend their time running their enterprise and not getting distracted with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark attorneys can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your business, make sure to work with a lawyer who has no problem working in Kapolei, like Brian Russ Law, Inc.
How Can a Trademark Attorney Empower Your Business?
A trademark attorney’s role is to help their clients protect their brands. Companies are in the best position to protect their name and logo if they take a proactive strategy. Our firm's seen so many businesses drop hundreds of thousands of dollars on merchandise and marketing only to find that they can't use their preferred name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive customer engagement. Give us a call if you want to lock down your company’s name with federal trademark protection.
What To Look For In a Trademark Lawyer
The worst thing a business owner can do to protect their name is to do nothing. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When choosing a trademark attorney, consider their experience and online reviews as well as how personable they are. It’s important to find a lawyer with who you can comfortably discuss brand strategy because that will lead to the strongest synergy for your company.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Creatives often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not correct. Registering an LLC or a Doing Business As Statement does not equal trademark protection. Although there are some common law trademark rights, the strongest trademark protection is securing a federal trademark from the United States Patent Trademark Office. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. As a business owner, you need to hire an attorney to find out if your company name infringes on someone else's trademark.
2. BRAND PROTECTION
Brand protection is vital for most small businesses. Imagine this – you start a hamburger shop on the main drag of Kapolei} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Imagine going to Las Vegas and finding a brand new restaurant with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. Another hard scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another person prior to you using yours.
3. INFRINGEMENT STRATEGY.
It is important to have a strategy in place in case someone infringes on your brand. There are many cases where someone might accidentally infringe your brand. In some cases, the infringer will stop when a lawyer sends a notice demanding that they stop. If someone is intentionally ripping off your brand identity to make money, then you will need to take steps to stop them. You could need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Ready to Serve Kapolei} Businesses
The answer is simple – contactconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.