Brian Russ Law, Inc. is a United States trademark law firm fixated on helping businesses build and protect their brands. We appreciate the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, attorney Brian understands the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies throughout the United States work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in John J Delaney Homes, New Jersey, then you’ve come to the right place.

“Hold up,” you may be wondering, “I saw Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in John J Delaney Homes or New Jersey?” Yes! We help entrepreneurs anywhere with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings. Also learn more at our trademark-specific website at BrianTheTrademarkLawyer.com.

What Is A Trademark Attorney?

Small businesses should spend their time running their corporation and not getting bothered with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark attorneys typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in John J Delaney Homes, like Brian Russ Law, Inc. 

How Can a Trademark Lawyer Support Your Business?

A trademark attorney’s job is bedeviling simple - to help businesses protect their brand. A business is the best placed to protect its logo before or shortly after its launch. Our firm's seen many businesses make the mistake of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive market engagement. Give us a call if you want to lock down your business's brand with federal trademark protection. 

What To Look For In a Trademark Law Fim

The best way a business entrepreneur can protect their name is to take action. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 8x the time, money, and effort of doing it right in the first place. A good United States trademark attorney can help any size business in any industry across the globe secure trademark protection in the United States. When you're looking for legal representation for your trademark, the most important things are their experience and how personable they are. Your lawyer should be someone you can talk to about your brand. The better the synergy, the better your business will thrive. 

The Top Three Areas Small Businesses Need Trademark Support

1.	BUSINESS NAME REGISTRATION
We commonly see creatives think that setting up an LLC or filing a DBA/FBN statement means their business name is trademarked and safe from litigation. This is not true. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. #s# You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It is important for a business owner to retain legal counsel to assess the risks and benefits of using their company's name. 
2. BRAND PROTECTION
Brand protection is necessary for most small businesses. Imagine this – you start a sandwich shop on the main drag of John J Delaney Homes} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. You neglect, however, to federally register your business’s name. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a brand new diner on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. Another hard scenario is what to do if you start a business using a name that was already trademarked by another company. 
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a plan on what to do if someone infringes your brand. There are many situations where someone might accidentally infringe your trademark. In some cases, the infringer will stop when a attorney sends a letter demanding that they stop. willfully stealing your trademark identity to make a profit, then you will need to take steps to stop them. You may need to file a state lawsuit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including lost profits. 

Trademark Attorney Brian Russ is Here to Serve John J Delaney Homes} Creatives

The answer is straightforward – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.