Brian Russ Law, Inc. is a United States trademark law office fixated on helping businesses build and protect their brands. We appreciate the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian recognizes the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses across the United States work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Grosse Pointe Woods, Michigan, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I thought Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Grosse Pointe Woods or Michigan?” Yes! We help customers worldwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings. Also visit our trademark-specific web presence at BrianTheTrademarkLawyer.com.

Grosse Pointe Woods’s Trademark Lawyer
What Is A Trademark Attorney?
Small businesses should spend their time running their business and not getting tied up with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark attorneys typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the brand of your business, make sure to work with a lawyer who has no problem working in Grosse Pointe Woods, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Support Your Company?
A trademark lawyer's job is to help their clients protect their brands. Businesses are in the best position to protect their name and logo if they take a proactive strategy. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target markets. Give us a call if you want to lock down your company’s brand with federal trademark protection.
What To Look For In a Trademark Lawyer
Doing nothing to protect your name can cause problems for a business entrepreneur. Doing trademark work without an attorney's support is just as problematic as doing nothing. A good United States trademark attorney can help any size business in any industry across the globe secure trademark protection in the United States. When you're looking for legal support for your trademark, the most important things are their experience and how personable they are. As an entrepreneur, it's important to find a lawyer who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Entrepreneurs often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not accurate. Registering an LLC or a Doing Business As Statement does not equal trademark protection. Although there are some common law trademark rights, the strongest trademark protection is securing a federal trademark from the United States Patent Trademark Office. You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a taco restaurant on the main drag of Grosse Pointe Woods} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. Your customers know your business and know your brand, but you don’t federally register your brand’s name. Imagine going to Las Vegas and finding a year-old diner with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. An even more common – and still hard – situation is what to do if your name brand name was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a plan on what to do if someone infringes your brand. There are many cases where someone might innocently infringe your brand. Sometimes, having a lawyer send a cease-and-desist notice to the infringer will make them stop. willfully ripping off your brand identity to make themselves rich, then you will need to take steps to stop them. A state lawsuit might be needed to get a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Attorney Brian Russ is Ready to Serve Grosse Pointe Woods} Creatives
The answer is simple – contactconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.