Brian Russ Law, Inc. is a United States trademark law office fixated on helping corporations build and protect their brands. We appreciate the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the worries of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses throughout the United States work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Grant Corner, New York, then you’ve come to the right place.
“Hang on now,” you may be saying, “I heard Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Grant Corner or New York?” Yes! We help customers worldwide with trademark registration support services. The United States Patent Trademark Office allows lawyers licensed anywhere in the USA to represent clients in USPTO proceedings. Also check out our trademark-specific site at BrianTheTrademarkLawyer.com.

Grant Corner’s Trademark Lawyer
What Is A Trademark Attorney?
Small businesses should spend their time running their enterprise and not getting tied up with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark attorneys can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your business, make sure to work with a lawyer who has no problem working in Grant Corner, like Brian Russ Law, Inc.
How Can a Trademark Attorney Empower Your Company?
Protecting brands is a trademark lawyer's primary role. Companies need to consider brand protection before they launch or shortly thereafter. Our firm's seen many businesses make the error of spending tens of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred logo. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target markets. If you need to get the name of your business trademarked, give us a call.
What To Look For In a Trademark Attorney
The best way a business owner can protect their name is to take action. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 8x the time, money, and effort of doing it right in the first place. We find the best trademark attorneys are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. The qualities you should consider when securing legal counsel for your trademark is the experience of the attorney, their online reviews, and how personable they are. It’s important to find a lawyer with who you can comfortably discuss brand strategy because that will lead to the best synergy for your company.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Creatives often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not correct. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. The Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a burger restaurant on the main drag of Grant Corner} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. You neglect, however, to federally register your business’s name. Then, you happen to go to Vegas for the weekend, and you find a brand new restaurant with the same exact name as your business. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas restaurant from using your name. An even more common – and still difficult – situation is what to do if your name brand name was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
It is important to have a plan in place in case someone infringes on your name. It's important to be aware of how your brand might be infringed on by businesses. In some cases, the infringer will stop when a attorney sends a notice demanding that they stop. If someone is intentionally stealing your trademark identity to make a profit, then you will need to take steps to stop them. You might need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Available to Serve Grant Corner} Companies
The answer is simple – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.