Brian Russ Law, Inc. is a United States trademark law firm focused on helping corporations build and protect their brands. We appreciate the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, attorney Brian recognizes the struggles of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies throughout the USA work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Woodland Park, New Jersey, then you’ve come to the right place.
“Hang on now,” you may be saying, “I thought Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Woodland Park or New Jersey?” Yes! We help entrepreneurs nationwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the United States to represent clients in USPTO proceedings. Also check out our trademark-specific site at BrianTheTrademarkLawyer.com.
Woodland Park’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is a attorney who specializes in practicing in the field of trademarks. Trademark attorneys can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your business, make sure to work with a lawyer who has no problem working in Woodland Park, like Brian Russ Law, Inc.
How Can a Trademark Attorney Empower Your Company?
Protecting brands is a trademark attorney’s primary role. A business is the best placed to protect its brand before or shortly after its launch. Our firm's seen many start-ups make the error of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive customer engagement. Give us a call if you want to lock down your company’s name with federal trademark protection.
What To Look For In a Trademark Law Fim
The worst thing a business entrepreneur can do to protect their name is to do nothing. Equally problematic to doing nothing when working on trademarks is to DIY it without an attorney's support. We find the best trademark lawyers are like us - experienced in helping businesses of all sizes from across the globe in a variety of industries. When choosing a trademark lawyer, consider their experience and online reviews as well as how personable they are. It’s important to find an attorney with who you can comfortably discuss brand strategy because that will lead to the best synergy for your business.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of entrepreneurs think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from challenge. This is not true. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. #s# You can get government approval to use your name for a business, but those agencies will not detect trademark infringement. It is important for a business owner to retain legal counsel to assess the risks and benefits of using their company's name.
2. BRAND PROTECTION
Brand protection is critical for most small businesses. Imagine this – you start a hot dog shop on the main drag of Woodland Park} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. But you don’t take steps to federally register your trademark for “Tommy Tequila’s Good Eats”. Imagine going to Las Vegas and finding a year-old restaurant with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another tricky scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another company prior to you using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a strategy in place to protect your brand if someone infringes your brand. It's important to be aware of how your trademark might be infringed on by people. In some cases, the infringer will stop when a law firm sends a notice demanding that they stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. You could need to file a state suit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including lost profits.
Trademark Lawyer Brian Russ is Ready to Serve Woodland Park} Companies
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.