Brian Russ Law, Inc. is a United States trademark law firm centered on helping corporations build and protect their brands. We appreciate the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses across the United States work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Windsor Hills, California, then you’ve come to the right place.

“Wait a second,” you may be saying, “I saw Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Windsor Hills or California?” Yes! We help clients worldwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings. Also check out our trademark-specific site at BrianTheTrademarkLawyer.com.

What Is A Trademark Attorney?

A trademark attorney is a lawyer who specializes in practicing in the field of trademarks. You can hire a trademark lawyer to help give you peace of mind that your brand is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Windsor Hills, like Brian Russ Law, Inc. 

How Can a Trademark Law Firm Empower Your Company?

Protecting brands is a trademark attorney’s primary role. A company is the best placed to protect its logo before or shortly after its launch. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is important for startups, especially those that depend on their branding to engage consumers. Give us a call if you want to lock down your business's brand with federal trademark protection. 

What To Look For In a Trademark Attorney

The worst thing a business entrepreneur can do to protect their name is to do nothing. Doing trademark work without an attorney's support is just as problematic as doing nothing. A good United States trademark attorney can help any size business in any industry across the world secure trademark protection in the United States. When you're looking for legal support for your trademark, the most important things are their experience and how personable they are. To have the best synergy for your brand, it’s important to find an attorney who you feel comfortable talking with. 

The Top Three Areas Small Businesses Need Trademark Support

1.	BUSINESS NAME REGISTRATION
A lot of entrepreneurs think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from challenge. This is not accurate. Registering an LLC or a Doing Business As Statement does not equal trademark protection. The most prudent way to protect a brand is to receive federal trademark registration. So you can get their clearance to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name. 
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a taco shop on the main drag of Windsor Hills} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. Imagine going to Las Vegas and finding a brand new diner with the same name as your business in neon lights. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas diner from using your name. Another difficult scenario is what to do if you start a business using a name that was already trademarked by another organization. 
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a plan on what to do if someone infringes your brand. There are many cases where someone might innocently infringe your brand. Sometimes, having a attorney send a cease-and-desist notice to the infringer will make them stop. If your brand is being purposefully You might need to file a state lawsuit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including attorney’s fees. 

Trademark Lawyer Brian Russ is Here to Serve Windsor Hills} Creatives

The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your brand can help you avoid costly mistakes and give you invaluable peace of mind.