Brian Russ Law, Inc. is a United States trademark law office centered on helping companies build and protect their brands. We understand the need to distinguish your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian recognizes the difficulties of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with companies throughout the United States of America work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Wilmington, Ohio, then you’ve come to the right place.
“Hang on now,” you may be wondering, “I thought Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Wilmington or Ohio?” Yes! We help customers worldwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings. Also check out our trademark-specific web presence at BrianTheTrademarkLawyer.com.
Wilmington’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is someone with experience in trademark registration, protection, and litigation support who regularly works with entrepreneurs. Trademark attorneys typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your company, make sure to work with a lawyer who has no problem working in Wilmington, like Brian Russ Law, Inc.
How Can a Trademark Lawyer Empower Your Business?
A trademark lawyer's role is to help their clients protect their brands. Businesses need to consider brand protection before they launch or shortly thereafter. Our firm's seen many businesses make the oversight of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive customer engagement. If you need to get the name of your company trademarked, give us a call.
What To Look For In a Trademark Attorney
The best way a business entrepreneur can protect their name is to take action. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. A good United States trademark attorney can help any size business in any industry across the world secure trademark protection in the United States. The things you should consider when securing legal support for your trademark is the experience of the counselor, their online reviews, and how personable they are. To have the best synergy for your brand, it’s important to find an attorney who you feel comfortable talking with.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not accurate. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. Although there are some common law trademark rights, the strongest trademark protection is securing a federal trademark from the United States Patent Trademark Office. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a sandwich restaurant on the main drag of Wilmington} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. You happen to go to Vegas for the weekend, and you find a brand new pub with the same exact name as your business. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas diner from using your name. An even more common – and still hard – situation is what to do if your name brand name was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a strategy in place to protect your brand if someone infringes your brand. It's important to be aware of how your trademark might be infringed on by businesses. When an infringement occurs, sending a cease-and-desist letter to the offender can make them stop. In other cases, where the offender is intentionally and maliciously infringing your brand, you need to be prepared to take steps to fight them. A state lawsuit could be necessary to get a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Attorney Brian Russ is Ready to Serve Wilmington} Entrepreneurs
The answer is easy – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your intellectual property can help you avoid costly mistakes and give you invaluable peace of mind.