Brian Russ Law, Inc. is a United States trademark law firm centered on helping companies build and protect their brands. We get the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with corporations across the USA work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Willowick, Ohio, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I heard Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Willowick or Ohio?” Yes! We help clients nationwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings. Also visit our trademark-specific site at BrianTheTrademarkLawyer.com.

Willowick’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with creatives. Trademark attorneys typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your corporation, make sure to work with a lawyer who has no problem working in Willowick, like Brian Russ Law, Inc.
How Can a Trademark Lawyer Help Your Business?
A trademark lawyer's job is bedeviling simple - to help companies protect their brand. A company is the best placed to protect its name and logo before or shortly after its launch. Our firm's seen many start-ups make the mistake of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred logo. Intellectual property protection is important for startups, especially those that depend on their branding to engage customers. If you need to get the name of your business trademarked, give us a call.
What To Look For In a Trademark Attorney
Doing nothing to protect your name can cause problems for a business owner. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark attorneys are like us - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal support for your trademark, the most important things are their experience and how personable they are. As an entrepreneur, it's important to find a lawyer who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of creatives think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from challenge. This is not accurate. Registering an LLC or a Fictitious Business Name Statement does not equal trademark protection. The Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. As a business owner, you need to hire an attorney to find out if your company name infringes on someone else's trademark.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a burger shop on the main drag of Willowick} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. You happen to go to Vegas for the weekend, and you find a year-old diner with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another tricky scenario is what to do if you start a business using a name that was already trademarked by another person.
3. INFRINGEMENT STRATEGY.
It is important to have a playbook in place in case someone infringes on your name. There may be cases where businesses infringe on your brand without realizing it. When an infringement occurs, sending a demand notice to the offender can make them stop. If your trademark is being intentionally and maliciously exploited, you need to take appropriate measures to protect your trademark. A state lawsuit might be necessary to obtain a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Lawyer Brian Russ is Available to Serve Willowick} Businesses
The answer is simple – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.