Brian Russ Law, Inc. is a United States trademark legal firm centered on helping companies build and protect their brands. We understand the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, attorney Brian recognizes the struggles of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies across the United States of America work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Wilkes-Barre, Pennsylvania, then you’ve come to the right place.
“Wait a second,” you may be saying, “I saw Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Wilkes-Barre or Pennsylvania?” Yes! We help customers worldwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the United States to represent clients in USPTO proceedings. Also learn more at our trademark-specific website at BrianTheTrademarkLawyer.com.
Wilkes-Barre’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is a attorney who specializes in practicing in the field of trademarks. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your corporation, make sure to work with a lawyer who has no problem working in Wilkes-Barre, like Brian Russ Law, Inc.
How Can a Trademark Attorney Help Your Company?
A trademark attorney’s job is to help their clients protect their brands. Companies need to consider brand protection before they launch or shortly thereafter. Our firm's seen so many companies drop hundreds of thousands of dollars on merchandise and marketing only to learn that they can't use their preferred name. Intellectual property protection is important for startups, especially those that depend on their branding to engage consumers. Give us a call if you want to lock down your business's name with federal trademark protection.
What To Look For In a Trademark Attorney
The worst thing a business owner can do to protect their name is to do nothing. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 5x the time, money, and effort of doing it right in the first place. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. The qualities you should consider when securing legal support for your trademark is the experience of the lawyer, their online reviews, and how personable they are. It’s important to find an attorney with who you can comfortably discuss brand strategy because that will lead to the best synergy for your business.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not true. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. The best way to protect a name is to receive federal trademark registration. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It's important for a business owner to retain legal counsel to help them assess the risks and benefits of their business name.
2. BRAND PROTECTION
Brand protection is critical for most small businesses. Imagine this – you start a taco restaurant on the main drag of Wilkes-Barre} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. You neglect, however, to federally register your business’s name. Then, you happen to go to Vegas for the weekend, and you find a new diner with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. An even more common – and still difficult – situation is what to do if your name brand slogan was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
It is important to have a strategy in place in case someone infringes on your brand. There may be cases where others infringe on your trademark without realizing it. In some cases, the infringer will stop when a lawyer sends a letter demanding that they stop. If someone is purposefully You could need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Excited to Serve Wilkes-Barre} Entrepreneurs
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your intellectual property can help you avoid costly mistakes and give you invaluable peace of mind.