Brian Russ Law, Inc. is a United States trademark legal firm fixated on helping businesses build and protect their brands. We understand the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, attorney Brian recognizes the worries of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with corporations throughout the United States of America work through common trademarking issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Wethersfield, Connecticut, then you’ve come to the right place.
“Hang on now,” you may be wondering, “I thought Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Wethersfield or Connecticut?” Yes! We help businesses worldwide with trademark registration support services. The USPTO allows lawyers licensed anywhere in the United States to represent clients in USPTO proceedings. Also check out our trademark-specific site at BrianTheTrademarkLawyer.com.

Wethersfield’s Trademark Attorney
What Is A Trademark Attorney?
Small businesses should spend their time running their business and not getting tied up with the intricacies of trademark law, which should be left to a trademark attorney. You can hire a trademark attorney to assist give you peace of mind that your logo is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the logo of your business, make sure to work with a lawyer who has no problem working in Wethersfield, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Empower Your Company?
A trademark attorney’s role is to help their clients protect their brands. Businesses need to consider brand protection before they launch or shortly thereafter. Our firm's seen many start-ups make the mistake of spending tens of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred logo or name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate market interest. You can save time and legal costs by calling us to conduct a clearance search prior to launching your brand.
What To Look For In a Trademark Attorney
The worst thing a business owner can do to protect their name is to do nothing. Equally problematic to doing nothing when working on trademarks is to DIY it without an attorney's support. A good United States trademark lawyer can help any size business in any industry across the globe secure trademark protection in the United States. When choosing a trademark attorney, consider their experience and online reviews as well as how personable they are. To have the best synergy for your brand, it’s important to find a lawyer who you feel comfortable talking with.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of creatives think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from litigation. This is not true. Setting up an LLC or a Doing Business As Statement does not equal trademark protection. #s# If you want to use your name for your business, you can get governmental approval but those agencies don't verify with the federal trademark database. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Brand protection is needed for most small businesses. Imagine this – you start a hot dog restaurant on the main drag of Wethersfield} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a year-old restaurant on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another frustrating scenario is what to do if you start a business using a name that was already trademarked by another organization.
3. INFRINGEMENT STRATEGY.
It is important to have a playbook in place in case someone infringes on your brand. It's important to be aware of how your brand might be infringed on by businesses. When an infringement occurs, sending a demand letter to the offender can make them stop. If your trademark is being purposefully A federal lawsuit might be necessary to obtain a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Attorney Brian Russ is Available to Serve Wethersfield} Companies
The answer is easy – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.