Trademark Attorney for View Park-Windsor Hills, California

Brian Russ Law, Inc. is a California trademark law firm focused on helping businesses build and protect their brands and their business. We get the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the difficulties of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with companies across the Golden State work through common trademar issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in View Park-Windsor Hills, then you’ve come to the right place.

Brian Russ Law, Inc. is a law firm dedicated to helping View Park-Windsor Hills entrepreneurs protect their brand and business.

View Park-Windsor Hills’s Trademark Attorney

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What Is A Trademark Attorney?

A trademark lawyer is someone with experience in trademark registration, protection, and litigation support who regularly works with small businesses. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in View Park-Windsor Hills, like Brian Russ Law, Inc.

How Can a Trademark Law Firm Help Your Business?

Protecting brands is a trademark lawyer's primary role. Businesses are in the best position to protect their brand if they think about brand protection pre-launch or shortly after their launch. Our firm's seen so many businesses drop tens of thousands of dollars on merchandise and marketing only to learn that they can't use their preferred name. Intellectual property protection is important for startups, especially those that depend on their branding to engage consumers. If you want to protect your business name, call us.

What To Look For In a Trademark Attorney

The worst thing a business owner can do to protect their name is to do nothing. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 8x the time, money, and effort of doing it right in the first place. We find the best trademark attorneys are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal support for your trademark, the most important things are their experience and how personable they are. To have the best synergy for your brand, it’s important to find an attorney who you feel comfortable talking with.

The Top Three Areas Small Businesses Need Trademark Support

1. BUSINESS NAME REGISTRATION

We commonly see entrepreneurs think that setting up an LLC or filing a DBA/FBN statement means their business name is trademarked and safe from dispute. This is not correct. Securing an LLC or a Doing Business As Statement does not equal trademark protection. The Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. So you can get their clearance to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.

2. BRAND PROTECTION

Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a taco shop on the main drag of View Park-Windsor Hills called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Then, you happen to go to Vegas for the weekend, and you find a brand new pub with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. An even more common – and still frustrating – situation is what to do if your name brand slogan was federally protected by a third party before you started using yours.

3. INFRINGEMENT STRATEGY.

It is important to have a strategy in place in case someone infringes on your name. It's important to be aware of how your brand might be infringed on by people. In some cases, the infringer will stop when a attorney sends a letter demanding that they stop. If someone is purposefully You might need to file a state lawsuit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including lost profits.

Trademary Attorney Brian Russ is Ready to Serve View Park-Windsor Hills Companies

The answer is simple – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.

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