Brian Russ Law, Inc. is a California trademark law office fixated on helping businesses build and protect their brands and their business. We get the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian gets the difficulties of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with corporations across the Golden State work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in San Gabriel, then you’ve come to the right place. You can also learn more at our trademark-specific website at BrianTheTrademarkLawyer.com.
San Gabriel’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with creatives. You can hire a trademark lawyer to advise give you peace of mind that your slogan is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the brand of your business, make sure to work with a lawyer who has no problem working in San Gabriel, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Empower Your Company?
A trademark attorney’s job is to help businesses protect their brands and make sure other people don't infringe on them. Businesses are in the best position to protect their brand if they think about brand protection pre-launch or shortly after their launch. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is important for startups, especially those that depend on their branding to engage markets. Give us a call if you want to lock down your business's brand with federal trademark protection.
What To Look For In a Trademark Lawyer
Doing nothing to protect your name can cause problems for a business owner. Doing trademark work without an attorney's support is just as problematic as doing nothing. A good United States trademark attorney can help any size company in any industry across the world secure trademark protection in the United States. The things you should consider when securing legal counsel for your trademark is the experience of the lawyer, their online reviews, and how personable they are. Your lawyer should be someone you can talk to about your brand. The better the synergy, the more your company will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not correct. Securing an LLC or a Doing Business As Statement does not equal trademark protection. The Secretary of State doesn't check for trademarks to make sure businesses are not violating them. You can get government approval to use your name for a business, but those agencies will not detect trademark infringement. As a business owner, you need to hire an attorney to find out if your company name infringes on someone else's trademark.
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a hot dog restaurant on the main drag of San Gabriel called “Tommy Tequila’s Good Eats” and you spend years building your reputation. You neglect, however, to federally register your business’s name. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a brand new pub on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. Another tricky scenario is what to do if you start a business using a name that was already trademarked by another person.
3. INFRINGEMENT STRATEGY.
Make sure you have a strategy in place to protect your brand if someone infringes your brand. There are many cases where someone might accidentally infringe your brand. When an infringement occurs, sending a cease-and-desist letter to the offender can make them stop. If your brand is being intentionally and maliciously exploited, you need to take appropriate measures to protect your bottom line. A federal lawsuit could be necessary to get a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademary Lawyer Brian Russ is Available to Serve San Gabriel Creatives
The answer is straightforward – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.