Brian Russ Law, Inc. is a United States trademark law firm fixated on helping companies build and protect their brands. We understand the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian understands the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with corporations throughout the United States work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Irondequoit, New York, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I thought Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Irondequoit or New York?” Yes! We help entrepreneurs nationwide with trademark registration support services. The USPTO allows lawyers licensed anywhere in the United States to represent clients in USPTO proceedings.
Irondequoit’s Trademark Attorney
What Is A Trademark Attorney?
Small businesses should spend their time running their company and not getting distracted with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your enterprise, make sure to work with a lawyer who has no problem working in Irondequoit, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Help Your Company?
A trademark lawyer's job is bedeviling simple - to help companies protect their brand. Companies are in the best position to protect their brand if they think about brand protection pre-launch or shortly after their launch. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target markets. If you need to get the name of your brand trademarked, give us a call.
What To Look For In a Trademark Lawyer
The best way a business owner can protect their name is to take action. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When choosing a trademark counselor, consider their experience and online reviews as well as how personable they are. Your attorney should be someone you can talk to about your brand. The better the synergy, the more your business will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
We commonly see entrepreneurs think that setting up an LLC or filing a DBA/FBN statement means their brand name is trademarked and safe from challenge. This is not accurate. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. The problem is that the Secretary of State and your county recorder don’t cross-reference business names with the trademark list. You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. As a business owner, you need to hire an attorney to find out if your company name infringes on someone else's trademark.
2. BRAND PROTECTION
Brand protection is vital for most small businesses. Imagine this – you start a sandwich restaurant on the main drag of Irondequoit} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. You neglect, however, to federally register your business’s name. Imagine going to Las Vegas and finding a year-old diner with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another hard scenario is what to do if you start a business using a name that was already trademarked by another person.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a plan on what to do if someone infringes your brand. There are many cases where someone might accidentally infringe your brand. In some cases, the infringer will stop when a attorney sends a notice demanding that they stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. You may need to file a state suit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including attorney’s fees.
Trademark Lawyer Brian Russ is Available to Serve Irondequoit} Businesses
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.