Brian Russ Law, Inc. is a United States trademark legal firm centered on helping companies build and protect their brands. We appreciate the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the difficulties of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies across the United States work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Huron Heights, Michigan, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I saw Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Huron Heights or Michigan?” Yes! We help entrepreneurs worldwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings. Also learn more at our trademark-specific site at BrianTheTrademarkLawyer.com.

Huron Heights’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is someone with experience in trademark registration, protection, and litigation support who regularly works with entrepreneurs. You can hire a trademark lawyer to advise give you peace of mind that your brand is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the brand of your enterprise, make sure to work with a lawyer who has no problem working in Huron Heights, like Brian Russ Law, Inc.
How Can a Trademark Attorney Help Your Business?
Protecting brands is a trademark lawyer's primary role. Companies are in the strongest position to protect their brand if they think about brand protection pre-launch or shortly after their launch. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target markets. If you need to get the name of your company trademarked, give us a call.
What To Look For In a Trademark Attorney
The worst thing a business entrepreneur can do to protect their name is to do nothing. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark attorneys are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal representation for your trademark, the most important things are their experience and how personable they are. Your attorney should be someone you can talk to about your brand. The better the synergy, the more your business will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not accurate. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. The Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. You can get government approval to use your name for a business, but those agencies will not detect trademark infringement. It is important for a business owner to retain legal counsel to assess the risks and benefits of using their company's name.
2. BRAND PROTECTION
Brand protection is critical for most small businesses. Imagine this – you start a hot dog shop on the main drag of Huron Heights} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Then, you happen to go to Vegas for the weekend, and you find a year-old diner with the same exact name as your business. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas pub from using your name. An even more common – and still frustrating – situation is what to do if your name brand name was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a playbook on what to do if someone infringes your brand. It's important to be aware of how your brand might be infringed on by people. Sometimes, having a attorney send a cease-and-desist notice to the infringer will make them stop. If someone is purposefully A state lawsuit could be necessary to receive a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Lawyer Brian Russ is Available to Serve Huron Heights} Businesses
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.