Brian Russ Law, Inc. is a United States trademark law firm focused on helping companies build and protect their brands. We get the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses throughout the United States work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Holden, Massachusetts, then you’ve come to the right place.
“Hang on now,” you may be saying, “I saw Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Holden or Massachusetts?” Yes! We help customers anywhere with trademark registration support services. The USPTO allows lawyers licensed anywhere in the United States to represent clients in USPTO proceedings. Also learn more at our trademark-specific site at BrianTheTrademarkLawyer.com.
Holden’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with small businesses. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Holden, like Brian Russ Law, Inc.
How Can a Trademark Attorney Help Your Business?
A trademark attorney’s job is to help businesses protect their brands and make sure other people don't infringe on them. Companies need to assess brand protection before they launch or shortly thereafter. Our firm's seen many companies make the mistake of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target markets. Give us a call if you want to lock down your business's name with federal trademark protection.
What To Look For In a Trademark Attorney
The best way a business owner can protect their name is to take action. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal counsel for your trademark, the most important things are their experience and how personable they are. As an entrepreneur, it's important to find an attorney who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
We commonly see entrepreneurs think that setting up an LLC or registering a DBA/FBN statement means their brand name is trademarked and safe from litigation. This is not true. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. Although there are some common law trademark rights, the strongest trademark protection is securing a federal trademark from the USPTO. So you can get the Secretary of State and county approval to use your business name, but you’re still exposed to potential trademark infringement liability because your name might infringe on someone’s trademark. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Brand protection is vital for most small businesses. Imagine this – you start a burger restaurant on the main drag of Holden} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Imagine going to Las Vegas and finding a year-old restaurant with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another frustrating scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another person prior to you using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a plan in place to protect your brand if someone infringes your brand. It's important to be aware of how your brand might be infringed on by others. When an infringement occurs, sending a demand notice to the offender can make them stop. In other cases, where the offender is purposefully You could need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Excited to Serve Holden} Creatives
The answer is straightforward – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your intellectual property can help you avoid costly mistakes and give you invaluable peace of mind.