Brian Russ Law, Inc. is a United States trademark law office focused on helping companies build and protect their brands. We get the need to distinguish your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian recognizes the difficulties of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses throughout the United States work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Hillsboro, Oregon, then you’ve come to the right place.
“Wait a second,” you may be wondering, “I saw Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Hillsboro or Oregon?” Yes! We help businesses worldwide with trademark registration support services. The United States Patent Trademark Office allows lawyers licensed anywhere in the USA to represent clients in USPTO proceedings. Also check out our trademark-specific site at BrianTheTrademarkLawyer.com.
Hillsboro’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is a attorney who specializes in practicing in the field of trademarks. You can hire a trademark attorney to advise give you peace of mind that your slogan is protectable and available for your exclusive use. When choosing a lawyer to protect you’re the brand of your company, make sure to work with a lawyer who has no problem working in Hillsboro, like Brian Russ Law, Inc.
How Can a Trademark Lawyer Support Your Business?
Protecting brands is a trademark attorney’s primary role. Companies are in the best position to protect their brand if they take a proactive strategy. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property is a critical issue for startups, especially when the brand and recognition are primary drivers of revenue from target consumers. If you need to get the name of your business trademarked, give us a call.
What To Look For In a Trademark Attorney
The worst thing a business owner can do to protect their name is to do nothing. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. A good United States trademark attorney can help any size company in any industry across the globe secure trademark protection in the United States. The qualities you should consider when securing legal support for your trademark is the experience of the attorney, their online reviews, and how personable they are. As an entrepreneur, it's important to find a lawyer who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not accurate. Registering an LLC or a Doing Business As Statement does not equal trademark protection. The Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a burger restaurant on the main drag of Hillsboro} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a new diner on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas restaurant is across state lines. Another hard scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another company prior to you using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a plan in place to protect your brand if someone infringes your brand. There are many cases where someone might innocently infringe your brand. In some cases, the infringer will stop when a lawyer sends a letter demanding that they stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. You might need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Here to Serve Hillsboro} Companies
The answer is simple – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.