Brian Russ Law, Inc. is a United States trademark legal firm centered on helping companies build and protect their brands. We understand the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, attorney Brian gets the worries of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses across the United States of America work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Hempstead, New York, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I heard Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Hempstead or New York?” Yes! We help entrepreneurs anywhere with trademark registration support services. The United States Patent Trademark Office allows lawyers licensed anywhere in the United States to represent clients in USPTO proceedings.
Hempstead’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with entrepreneurs. Trademark lawyers typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Hempstead, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Empower Your Company?
A trademark attorney’s role is to help their clients protect their brands. Companies are in the best position to protect their brand if they take a proactive strategy. Our firm's seen so many companies drop hundreds of thousands of dollars on merchandise and marketing only to discover that they can't use their preferred name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate consumer interest. You can save time and legal costs by calling us to conduct a clearance search prior to launching your brand.
What To Look For In a Trademark Attorney
The best way a business entrepreneur can protect their name is to take action. Equally problematic to doing nothing when working on trademarks is to DIY it without an attorney's support. We find the best trademark lawyers are like us - experienced in helping businesses of all sizes from across the globe in a variety of industries. The traits you should consider when securing legal counsel for your trademark is the experience of the counselor, their online reviews, and how personable they are. Your lawyer should be someone you can talk to about your brand. The better the synergy, the more your business will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
We commonly see creatives think that setting up an LLC or registering a DBA/FBN statement means their brand name is trademarked and safe from litigation. This is not accurate. Registering an LLC or a Fictitious Business Name Statement does not equal trademark protection. The main issue here is that the Secretary of State and your county recorder don’t cross-reference trademarks with business names. If you want to use your name for your business, you can get governmental approval but those agencies don't verify with the federal trademark database. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a burger restaurant on the main drag of Hempstead} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. You neglect, however, to federally register your business’s name. Imagine going to Las Vegas and finding a new diner with the same name as your business in neon lights. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas restaurant from using your name. Another tricky scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another company prior to you using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a strategy in place to protect your name if someone infringes your brand. There are many cases where someone might innocently infringe your brand. When an infringement occurs, sending a demand letter to the offender can make them stop. If someone is purposefully A federal lawsuit may be necessary to obtain a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Lawyer Brian Russ is Ready to Serve Hempstead} Entrepreneurs
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.