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Trademark Lawyer for Harper Woods, Michigan

Brian Russ Law, Inc. is a United States trademark legal firm focused on helping businesses build and protect their brands. We appreciate the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with corporations throughout the USA work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Harper Woods, Michigan, then you’ve come to the right place.

“Hold up,” you may be wondering, “I heard Brian Russ Law, Inc. a California law practice? Can they help clients outside of California, like in Harper Woods or Michigan?” Yes! We help entrepreneurs nationwide with trademark registration support services. The United States Patent Trademark Office allows lawyers licensed anywhere in the US to represent clients in USPTO proceedings.

Brian Russ Law, Inc. is a law firm dedicated to helping Harper Woods, Michigan entrepreneurs protect their brands.

Harper Woods’s Trademark Attorney

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What Is A Trademark Attorney?

A trademark attorney is a attorney who specializes in practicing in the field of trademarks. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your corporation, make sure to work with a lawyer who has no problem working in Harper Woods, like Brian Russ Law, Inc.

How Can a Trademark Law Firm Empower Your Business?

A trademark attorney’s job is to help their clients protect their brands. A business is the best placed to protect its name and logo before or shortly after its launch. Our firm's seen many companies make the error of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred brand. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate user interest. If you want to protect your company name, call us.

What To Look For In a Trademark Attorney

Doing nothing to protect your name can cause problems for a business entrepreneur. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. The qualities you should consider when securing legal counsel for your trademark is the experience of the counselor, their online reviews, and how personable they are. It’s important to find an attorney with who you can comfortably discuss brand strategy because that will lead to the best synergy for your business.

The Top Three Areas Small Businesses Need Trademark Support

1. BUSINESS NAME REGISTRATION

We commonly see creatives think that setting up an LLC or registering a DBA/FBN statement means their company name is trademarked and safe from dispute. This is not correct. Registering an LLC or a Fictitious Business Name Statement does not equal trademark protection. The Secretary of State doesn't check for trademarks to make sure businesses are not violating them. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.

2. BRAND PROTECTION

Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a burger shop on the main drag of Harper Woods} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. Imagine going to Las Vegas and finding a brand new diner with the same name as your business in neon lights. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. Another difficult scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another company prior to you using yours.

3. INFRINGEMENT STRATEGY.

Make sure you have a strategy in place to protect your name if someone infringes your brand. There may be cases where businesses infringe on your brand without realizing it. When an infringement occurs, sending a demand letter to the offender can make them stop. willfully and maliciously infringing your brand, you need to be prepared to take steps to fight them. A state lawsuit could be necessary to get a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.

Trademark Attorney Brian Russ is Available to Serve Harper Woods} Creatives

The answer is simple – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your brand can help you avoid costly mistakes and give you invaluable peace of mind.

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