Brian Russ Law, Inc. is a United States trademark law office centered on helping businesses build and protect their brands. We get the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian recognizes the struggles of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with businesses across the United States of America work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Green River, Wyoming, then you’ve come to the right place.
“Hold up,” you may be saying, “I heard Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Green River or Wyoming?” Yes! We help customers anywhere with trademark registration support services. The USPTO allows lawyers licensed anywhere in the US to represent clients in USPTO proceedings.
Green River’s Trademark Attorney
What Is A Trademark Attorney?
A trademark lawyer is someone with experience in trademark registration, protection, and litigation support who regularly works with creatives. Trademark lawyers typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your enterprise, make sure to work with a lawyer who has no problem working in Green River, like Brian Russ Law, Inc.
How Can a Trademark Attorney Empower Your Company?
A trademark lawyer's job is to help their clients protect their brands. Businesses need to consider brand protection before they launch or shortly thereafter. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive customer engagement. Give us a call if you want to lock down your business's name with federal trademark protection.
What To Look For In a Trademark Law Fim
The worst thing a business owner can do to protect their name is to do nothing. Equally problematic to doing nothing when working on trademarks is to DIY it without an attorney's support. A good United States trademark lawyer can help any size business in any industry across the globe secure trademark protection in the United States. The things you should consider when securing legal counsel for your trademark is the experience of the attorney, their online reviews, and how personable they are. Your lawyer should be someone you can talk to about your brand. The better the synergy, the better your business will thrive.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not true. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. The strongest way to protect a name is to secure federal trademark registration. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.
2. BRAND PROTECTION
Brand protection is vital for most small businesses. Imagine this – you start a hot dog shop on the main drag of Green River} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a brand new pub on The Strip. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas restaurant from using your name. Another tricky scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another company prior to you using yours.
3. INFRINGEMENT STRATEGY.
It is important to have a playbook in place in case someone infringes on your brand. It's important to be aware of how your brand might be infringed on by others. In some cases, the infringer will stop when a attorney sends a letter demanding that they stop. If your brand is being intentionally and maliciously exploited, you need to take appropriate measures to protect your business. You could need to file a state lawsuit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including attorney’s fees.
Trademark Lawyer Brian Russ is Here to Serve Green River} Companies
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.