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Trademark Attorney for Goodings Grove, Illinois

Brian Russ Law, Inc. is a United States trademark law firm centered on helping businesses build and protect their brands. We understand the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian understands the struggles of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies throughout the United States work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Goodings Grove, Illinois, then you’ve come to the right place.

“Hold up,” you may be saying, “I thought Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Goodings Grove or Illinois?” Yes! We help customers anywhere with trademark registration support services. The USPTO allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings.

Brian Russ Law, Inc. is a law firm dedicated to helping Goodings Grove, Illinois entrepreneurs protect their brands.

Goodings Grove’s Trademark Attorney

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What Is A Trademark Attorney?

Small businesses should spend their time running their company and not getting tied up with the intricacies of trademark law, which should be left to a trademark attorney. Trademark attorneys typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the logo of your corporation, make sure to work with a lawyer who has no problem working in Goodings Grove, like Brian Russ Law, Inc.

How Can a Trademark Attorney Empower Your Business?

A trademark attorney’s role is to help their clients protect their brands. Businesses are in the strongest position to protect their brand if they think about brand protection pre-launch or shortly after their launch. Our firm's seen many companies make the mistake of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred logo. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive market engagement. If you need to get the name of your brand trademarked, give us a call.

What To Look For In a Trademark Law Fim

The best way a business entrepreneur can protect their name is to take action. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. A good United States trademark lawyer can help any size company in any industry across the globe secure trademark protection in the United States. When you're looking for legal representation for your trademark, the most important things are their experience and how personable they are. You should find an attorney that you are comfortable with discussing business strategy with because that will lead to the best synergy for your brand.

The Top Three Areas Small Businesses Need Trademark Support

1. BUSINESS NAME REGISTRATION

Creatives often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not correct. Securing an LLC or a Doing Business As Statement does not equal trademark protection. The key problem is that the Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name.

2. BRAND PROTECTION

Most small businesses need to protect their brands. Imagine this – you start a burger restaurant on the main drag of Goodings Grove} called “Tommy Tequila’s Good Eats” and you spend decades building your reputation. But you don’t take steps to federally register your trademark for “Tommy Tequila’s Good Eats”. You happen to go to Vegas for the weekend, and you find a new restaurant with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. Another difficult scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another organization prior to you using yours.

3. INFRINGEMENT STRATEGY.

If you have a brand, then you need a playbook on what to do if someone infringes your brand. It's important to be aware of how your brand might be infringed on by people. In some cases, the infringer will stop when a lawyer sends a notice demanding that they stop. In other cases, where the offender is purposefully A federal lawsuit could be needed to receive a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.

Trademark Lawyer Brian Russ is Here to Serve Goodings Grove} Creatives

The answer is easy – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.

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