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Trademark Attorney for Beaver Dam, Wisconsin

Brian Russ Law, Inc. is a United States trademark law firm focused on helping businesses build and protect their brands. We get the need to distinguish your brand from your competitors. A small business owner and serial entrepreneur, attorney Brian recognizes the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies throughout the USA work through common trademarking issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Beaver Dam, Wisconsin, then you’ve come to the right place.

“Wait a second,” you may be thinking, “I thought Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Beaver Dam or Wisconsin?” Yes! We help businesses nationwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings.

Brian Russ Law, Inc. is a law firm dedicated to helping Beaver Dam, Wisconsin entrepreneurs protect their brands.

Beaver Dam’s Trademark Attorney

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What Is A Trademark Attorney?

Small businesses should spend their time running their company and not getting distracted with the intricacies of trademark law, which should be left to a trademark attorney. Trademark lawyers typically have experience in the entire trademark lifecycle from the critical clearance search all the way through litigation support. When choosing a lawyer to protect you’re the brand of your company, make sure to work with a lawyer who has no problem working in Beaver Dam, like Brian Russ Law, Inc.

How Can a Trademark Attorney Support Your Company?

A trademark attorney’s job is to help businesses protect their brands and make sure other people don't infringe on them. A company is the best placed to protect its brand before or shortly after its launch. The amount of money companies spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is important for startups, especially those that depend on their branding to engage customers. Give us a call if you want to lock down your business's brand with federal trademark protection.

What To Look For In a Trademark Attorney

Doing nothing to protect your name can cause problems for a business owner. Doing trademark work without an attorney's support is just as problematic as doing nothing. We find the best trademark attorneys are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When you're looking for legal support for your trademark, the most important things are their experience and how personable they are. You should find a lawyer that you are comfortable with discussing business strategy with because that will lead to the best synergy for your company.

The Top Three Areas Small Businesses Need Trademark Support

1. BUSINESS NAME REGISTRATION

A lot of entrepreneurs think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from litigation. This is not true. Securing an LLC or a Fictitious Business Name Statement does not equal trademark protection. The key problem is that the Secretary of State and your county recorder don’t cross-reference your business name with the trademark database. You can get governmental approvals to use your name for your business, but those governmental agencies don’t check the federal trademark database. It is important for a business owner to retain legal counsel to assess the risks and benefits of using their company's name.

2. BRAND PROTECTION

Brand protection is vital for most small businesses. Imagine this – you start a burger restaurant on the main drag of Beaver Dam} called “Tommy Tequila’s Good Eats” and you spend years establishing your reputation. You neglect, however, to federally register your business’s name. Then, you happen to go to Vegas for the weekend, and you find a year-old diner with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. An even more common – and still tricky – situation is what to do if your name brand name was federally protected by a third party before you started using yours.

3. INFRINGEMENT STRATEGY.

If you have a brand, then you need a strategy on what to do if someone infringes your brand. There are many cases where someone might accidentally infringe your trademark. In some cases, the infringer will stop when a lawyer sends a notice demanding that they stop. If someone is intentionally stealing your trademark identity to make themselves rich, then you will need to take steps to stop them. You might need to file a federal suit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including lost profits.

Trademark Lawyer Brian Russ is Available to Serve Beaver Dam} Companies

The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an attorney on your team to protect your name can help you avoid costly mistakes and give you invaluable peace of mind.

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