Brian Russ Law, Inc. is a United States trademark legal firm centered on helping companies build and protect their brands. We get the need to differentiate your brand from your competition. A small business owner and serial entrepreneur, lawyer Brian understands the worries of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with businesses across the USA work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Bay Village, Ohio, then you’ve come to the right place.

“Wait a second,” you may be wondering, “I thought Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Bay Village or Ohio?” Yes! We help entrepreneurs anywhere with trademark registration support services. The USPTO allows lawyers licensed anywhere in the US to represent clients in USPTO proceedings. Also learn more at our trademark-specific website at BrianTheTrademarkLawyer.com.

What Is A Trademark Attorney?

A trademark lawyer is a attorney who specializes in practicing in the field of trademarks. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your enterprise, make sure to work with a lawyer who has no problem working in Bay Village, like Brian Russ Law, Inc. 

How Can a Trademark Law Firm Support Your Company?

A trademark attorney’s role is to help their clients protect their brands. Businesses are in the best position to protect their name and logo if they take a proactive strategy. Our firm's seen so many companies drop tens of thousands of dollars on merchandise and marketing only to find that they can't use their preferred name. Intellectual property protection is important for startups, especially those that depend on their branding to engage markets. If you need to get the name of your brand trademarked, give us a call. 

What To Look For In a Trademark Lawyer

Doing nothing to protect your name can cause problems for a business entrepreneur. Even though it's easy to do some trademark forms on your own, you are at risk of doing something wrong and cleaning up the mess will take 8x the time, money, and effort of doing it right in the first place. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. The traits you should consider when securing legal counsel for your trademark is the experience of the lawyer, their online reviews, and how personable they are. You should find an attorney that you are comfortable with discussing brand strategy with because that will lead to the best synergy for your brand. 

The Top Three Areas Small Businesses Need Trademark Support

1.	BUSINESS NAME REGISTRATION
Business owners often think LLCs and DBA/FBN statements keep their names from being violated and that they are not violating others. This is not accurate. Setting up an LLC or a Doing Business As Statement does not equal trademark protection. The Secretary of State doesn't check for trademarks to make sure businesses are not violating them. If you want to use your name for your business, you can get governmental approval but those agencies don't verify with the federal trademark database. It’s incumbent on the business owner to retain counsel to assess the trademark risk of using your business name. 
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a taco shop on the main drag of Bay Village} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. But you don’t take steps to federally register your trademark for “Tommy Tequila’s Good Eats”. You happen to go to Vegas for the weekend, and you find a brand new pub with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. Another frustrating scenario is what to do if you start a business using a name that was already trademarked by another person. 
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a playbook on what to do if someone infringes your brand. There may be cases where people infringe on your brand without realizing it. When an infringement occurs, sending a cease-and-desist letter to the offender can make them stop. If your trademark is being purposefully You may need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well. 

Trademark Attorney Brian Russ is Here to Serve Bay Village} Businesses

The answer is straightforward – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an lawyer on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.