Brian Russ Law, Inc. is a United States trademark legal firm fixated on helping corporations build and protect their brands. We get the need to distinguish your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian gets the struggles of small business owners and how securing brand protection is critical when setting your business apart from the competition. Brian works with companies throughout the United States of America work through common branding issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal advice in Avenal, California, then you’ve come to the right place.
“Hang on now,” you may be wondering, “I saw Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Avenal or California?” Yes! We help entrepreneurs nationwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings.
Avenal’s Trademark Attorney
What Is A Trademark Attorney?
Small businesses should spend their time running their corporation and not getting distracted with the intricacies of trademark law, which should be left to a trademark lawyer. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your company, make sure to work with a lawyer who has no problem working in Avenal, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Support Your Company?
A trademark attorney’s job is bedeviling simple - to help creatives protect their brand. Businesses are in the best position to protect their name if they take a proactive strategy. Our firm's seen many start-ups make the oversight of spending hundreds of thousands of dollars on merchandise and putting in hours of marketing time only to find out they can't use their preferred brand. Intellectual property protection is important for startups, especially those that depend on their branding to engage markets. You can save time and legal costs by calling us to conduct a clearance search prior to launching your brand.
What To Look For In a Trademark Law Fim
The best way a business entrepreneur can protect their name is to take action. Doing trademark work without an attorney's support is just as problematic as doing nothing. A good United States trademark lawyer can help any size company in any industry across the globe secure trademark protection in the United States. The traits you should consider when securing legal counsel for your trademark is the experience of the lawyer, their online reviews, and how personable they are. It’s important to find an attorney with who you can comfortably discuss brand strategy because that will lead to the strongest synergy for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of business owners think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from dispute. This is not correct. Setting up an LLC or a Doing Business As Statement does not equal trademark protection. The Secretary of State doesn't check for trademarks to make sure businesses are not violating them. If you want to use your name for your business, you can get governmental approval but those agencies don't verify with the federal trademark database. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Most small businesses need to protect their brands. Imagine this – you start a sandwich restaurant on the main drag of Avenal} called “Tommy Tequila’s Good Eats” and you spend years building your reputation. Your customers know your business and know your brand, but you don’t federally register your brand’s name. You happen to go to Vegas for the weekend, and you find a brand new restaurant with the same exact name as your business. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas pub is across state lines. Another tricky scenario is how to deal with a cease-and-desist notice when your brand name is the same as one that was federally registered by another organization prior to you using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a plan in place to protect your name if someone infringes your brand. It's important to be aware of how your trademark might be infringed on by people. When an infringement occurs, sending a demand letter to the offender can make them stop. In other cases, where the offender is intentionally and maliciously infringing your brand, you need to be prepared to take steps to fight them. You might need to file a federal suit for a temporary and permanent injunction to stop the infringer, plus you can try to recover damages including lost profits.
Trademark Attorney Brian Russ is Available to Serve Avenal} Companies
The answer is easy – contactconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team to protect your brand can help you avoid costly mistakes and give you invaluable peace of mind.