Brian Russ Law, Inc. is a United States trademark law office centered on helping businesses build and protect their brands. We understand the need to distinguish your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian understands the struggles of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses across the United States of America work through common brand issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal support in Auburn, Maine, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I thought Brian Russ Law, Inc. a California law office? Can they help clients outside of California, like in Auburn or Maine?” Yes! We help clients worldwide with trademark registration support services. The United States Patent Trademark Office allows attorneys licensed anywhere in the US to represent clients in USPTO proceedings.
Auburn’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is someone with experience in trademark registration, protection, and litigation support who regularly works with entrepreneurs. Trademark lawyers can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the brand of your company, make sure to work with a lawyer who has no problem working in Auburn, like Brian Russ Law, Inc.
How Can a Trademark Law Firm Help Your Company?
A trademark lawyer's job is to help their clients protect their brands. Businesses are in the best position to protect their name and logo if they take a proactive strategy. The amount of money businesses spend on start-up products and marketing is enormous, and sometimes, they find out that their preferred name can't be used because another competitor has locked up the name. Intellectual property protection is a key element for startups - especially those that heavily rely on brand recognition to drive user engagement. Give us a call if you want to lock down your business's name with federal trademark protection.
What To Look For In a Trademark Law Fim
Doing nothing to protect your name can cause problems for a business owner. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. A good United States trademark attorney can help any size business in any industry across the world secure trademark protection in the United States. The things you should consider when securing legal counsel for your trademark is the experience of the lawyer, their online reviews, and how personable they are. As an entrepreneur, it's important to find an attorney who you can talk to comfortably about your campaign. This will be the best route for your brand.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of business owners think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from challenge. This is not accurate. Registering an LLC or a Fictitious Business Name Statement does not equal trademark protection. The Secretary of State doesn't check for trademarks to make sure businesses are not violating them. You can get government approval to use your name for a business, but those agencies will not detect trademark infringement. It is important for a business owner to retain legal counsel to assess the risks and benefits of using their company's name.
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a hot dog shop on the main drag of Auburn} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. But you never get around to registering a federal trademark for “Tommy Tequila’s Good Eats”. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a year-old diner on The Strip. Sadly, your options for enforcement and protection would be limited since you have no federal protection for your brand’s name and the Vegas diner is across state lines. An even more common – and still tricky – situation is what to do if your name brand slogan was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
Make sure you have a strategy in place to protect your name if someone infringes your brand. There may be cases where businesses infringe on your trademark without realizing it. Sometimes, having a attorney send a cease-and-desist letter to the infringer will make them stop. If your brand is being intentionally and maliciously exploited, you need to take appropriate measures to protect your brand. You might need to file a lawsuit for a temporary injunction and/or permanent injunction to stop the infringer. You can try to recover lost profits as well.
Trademark Lawyer Brian Russ is Here to Serve Auburn} Creatives
The answer is straightforward – contactconnect with} Brian Russ Law, Inc. today. We’re fielding calls from potential new clients every day. Having an attorney on your team to protect your brand can help you avoid costly mistakes and give you invaluable peace of mind.