Brian Russ Law, Inc. is a United States trademark law office centered on helping corporations build and protect their brands. We get the need to differentiate your brand from your competitors. A small business owner and serial entrepreneur, lawyer Brian understands the worries of small business owners and how securing brand protection is vital when setting your business apart from the competition. Brian works with businesses across the United States of America work through common trademark issues like clearance searches, infringement assessment, trademark registration, USPTO office action responses, infringement litigation, use defense, and more. If you’re looking for top-notch trademark legal guidance in Alpine, Utah, then you’ve come to the right place.
“Wait a second,” you may be thinking, “I saw Brian Russ Law, Inc. a California law firm? Can they help clients outside of California, like in Alpine or Utah?” Yes! We help clients worldwide with trademark registration support services. The USPTO allows attorneys licensed anywhere in the USA to represent clients in USPTO proceedings.
Alpine’s Trademark Attorney
What Is A Trademark Attorney?
A trademark attorney is a lawyer who specializes in practicing in the field of trademarks. Trademark attorneys can generally do most work on a flat-fee basis and operate independently of the larger firms that bill too much for too little. When choosing a lawyer to protect you’re the logo of your company, make sure to work with a lawyer who has no problem working in Alpine, like Brian Russ Law, Inc.
How Can a Trademark Attorney Support Your Business?
A trademark lawyer's role is to help their clients protect their brands. Companies are in the strongest position to protect their brand if they think about brand protection pre-launch or shortly after their launch. Our firm's seen so many businesses drop tens of thousands of dollars on merchandise and marketing only to learn that they can't use their preferred name. Intellectual property protection is one of the most important things for startups. That's especially true for companies that rely on their brand recognition to generate user interest. If you want to protect your business name, call us.
What To Look For In a Trademark Lawyer
The best way a business entrepreneur can protect their name is to take action. Equally problematic to doing nothing when working on trademarks is to do-it-yourself without an attorney's support. We find the best trademark lawyers are like our firm - experienced in helping businesses of all sizes from across the globe in a variety of industries. When choosing a trademark counselor, consider their experience and online reviews as well as how personable they are. You should find an attorney that you are comfortable with discussing business strategy with because that will lead to the best synergy for your company.
The Top Three Areas Small Businesses Need Trademark Support
1. BUSINESS NAME REGISTRATION
A lot of entrepreneurs think that setting up an LLC or a DBA/FBN statement means their name is trademarked to protect from litigation. This is not true. Setting up an LLC or a Fictitious Business Name Statement does not equal trademark protection. The problem is that the Secretary of State and your county recorder don’t cross-reference business names with the trademark list. The government allows you to choose your business name, but they don’t check to see if your name is trademarked. It's important for any business owner to retain a lawyer to assess the trademark risk of using their business name.
2. BRAND PROTECTION
Small businesses have a lot to worry about, but brand protection should not be one of them. Imagine this – you start a hot dog restaurant on the main drag of Alpine} called “Tommy Tequila’s Good Eats” and you spend decades establishing your reputation. You neglect, however, to federally register your business’s name. Life can be a gamble sometimes. You end up in Vegas and find out that your restaurant has the same name as a year-old pub on The Strip. Without federal trademark protection, you are limited when it comes to enforcement and protection, meaning there’s little you could do to stop the Vegas pub from using your name. An even more common – and still tricky – situation is what to do if your name brand name was federally protected by a third party before you started using yours.
3. INFRINGEMENT STRATEGY.
If you have a brand, then you need a playbook on what to do if someone infringes your brand. It's important to be aware of how your brand might be infringed on by others. In some cases, the infringer will stop when a law firm sends a notice demanding that they stop. If your trademark is being intentionally and maliciously exploited, you need to take appropriate measures to protect your business. A federal lawsuit could be necessary to get a temporary and permanent injunction to stop the infringer. You can also try to recover damages including lost profits.
Trademark Lawyer Brian Russ is Available to Serve Alpine} Creatives
The answer is easy – callconnect with} Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an attorney on your team to protect your logo can help you avoid costly mistakes and give you invaluable peace of mind.