Brian Russ Law, Inc. is a California law office dedicated to helping businesses build and protect their brands and their business. A small business owner and serial entrepreneur, lawyer Brian gets the difficulties of business owners. Brian works with corporations across California to address common issues like corporation formation, contract review, equity agreements, litigation support, and more. If you’re looking for legal support in Santa Cruz, then you’ve come to the right place.

What Is A Business Attorney?

A business lawyer is an attorney who specializes in representing businesses. They typically have experience in a variety of legal areas, including business formation, contracts, and intellectual property. When choosing a lawyer to represent your enterprise, make sure to work with a lawyer who has no problem working in Santa Cruz, like Brian Russ Law, Inc. 

How Can a Business Lawyer Help Your Business?

A business attorney can help you be sure that your paperwork is up to date and make sure that you don't get penalized. We often see business owners make mistakes because they don't realize the consequences of what they're doing. If your company is from Santa Cruz, then definitely reach out to our office. A common situation we see is inexperienced entrepreneurs entering into agreements without contracts or thinking them through. This often leads to a messy lawsuit. If you're looking for help with a big deal, give us a call and we'll discuss support options. 

What To Look For In a Business Lawyer

You need to focus on marketing, customer experience, product quality, and many other tasks on a day-to-day basis. Let the lawyer focus on the legal issues for you. One of the most recurring requests we receive is for legal advice and understanding that the owner can trust. Our one-on-one relationship with our clients is a hallmark of our small business law firm that supports Santa Cruz organizations. We commonly see entrepreneurs purchase a cheap legal advice service and immediately regret it. Local businesses represent the majority of our clients. 

The Top Three Areas Businesses Need Legal Support

CORPORATION FORMATION
Corporation formation is a key area we support company owners. Typically, businesses begin as sole proprietorships and once they are successful enough, their founder choose to register them formally. Incorporating a business is a very important and valuable step because it can insulate the business owner from potential liability arising from the business’s operation. Once incorporated, the owner can also make an S-Corp tax election, which allows them to save on taxes. 
BRAND PROTECTION
Entrepreneurs commonly neglect to protect their brands. Think about it this way: whatever it is you’re providing, you’re providing a commodity. Another person down the street can open shop selling the same thing, just under a different name. So, what you’re trying to do is ensure your commodity makes a distinct commercial impression on the client. This is why it's important to trademark protect your business in crowded marketplaces. Trademark protection maintains your legal rights to use the product name and logo that you’ve chosen. This helps you maintain your market dominance. 
CONTRACT REVIEW
Reviewing contracts is boring – it’s a bunch of legal jargon thrown together to make sure that on the off-chance something bad happens the parties might be protected. You can hire an attorney to assess your contracts much like people hire accountants to help keep track of their finances. We see it all the time when a business owner makes a handshake agreement thinking the other party will follow through and then something goes haywire. Imagine if you have a $100,000 contract and there are risks. Would you rather spend the money now to understand the risks or end up spending 10x more on a lawsuit with the other party? Our firm deals with business contracts. If you have any questions that a contract or legal documents, feel free to reach out to us. 

Brian Russ Law, Inc. is Here to Serve Santa Cruz

The conclusion is simple – contact Brian Russ Law, Inc. today. We’re fielding inquiries from potential new clients every day. Having an lawyer on your team can help you avoid costly mistakes and give you invaluable peace of mind.